seanan_mcguire: (zombie)
seanan_mcguire ([personal profile] seanan_mcguire) wrote2012-02-18 06:45 pm

The dark side of blurbs.

I read a book recently* that I should have adored. It had a great cover, an interesting premise, and blurbs by several authors that I idolized and trusted. If they were endorsing it, it should have been amazing.

It is currently at the head of my short list for "worst book I read in 2012." I want those hours of my life back.

It wasn't offensive; it didn't call me names or slap my hands or steal my shit. It wasn't poorly written, although it had some pacing issues; the words were in the right order and generally spelled correctly. I can't in all good conscience call it a bad book. But I hated it. Absolutely, empirically, and with very few caveats. It was not my cup of tea. It wasn't even in my cup of tea's time zone. So why did I pick it up?

The blurbs. They made me think this book and I would get along, thus projecting one of the Geek Fallacies onto an innocent piece of prose. Friendship is not transitive, and neither is readability.

This is the dark side of blurbs: this is why authors sometimes have to say "no," even if they like another author's work. Because when I put my name on the cover of a book, I am saying "I like this, and if you like the things I like, you will like it, too." But what happens when you don't? Suddenly everything else I like is questionable. What if Diet Dr Pepper, Monster High dolls, and carnage are all waiting to betray you, too? Where is the line?

We have to be careful. We are trading on your faith, and our reputations.

Have you ever read a book based on the blurbs, only to find your faith in the authors who provided them somewhat shaken? Not your faith in the author who wrote the book—presumably, if you bought it based on blurbs, you didn't have any—but your faith in the blurbers?

(*No, I will not name the book. Why? Well, one, I am not in the business of bad book reviews, unless it's a non-fiction book riddled with factual errors. Other people obviously enjoyed this book, otherwise the blurbs wouldn't have been there in the first place. Your mileage may vary, and all. And two, as an author, I wouldn't want to find someone ranting about one of my books like this. So since the book didn't murder my puppies, I will not name it.)

[identity profile] bryce dayton (from livejournal.com) 2012-02-20 12:59 am (UTC)(link)
I'm going through something similar right now, actually. It makes me question several blurbs and reviews that I've seen of the book. The author is a really nice guy, but so far the book hasn't been anything like what the other people seemed to indicate it would be. It's depressing, and makes me wonder if the authors who blurbed or reviewed it are regretting it now.

[identity profile] seanan-mcguire.livejournal.com 2012-09-27 05:46 pm (UTC)(link)
I would be.

[identity profile] tezmilleroz.livejournal.com 2012-02-20 01:40 am (UTC)(link)
I never pay attention to author blurbs. I just a book on its summary - if the STORY sounds like it may appeal to me, I'll give it a go. Because even if [insert names here] like it, that's no guarantee that I will. Or maybe I'm just contrary that way ;-)

[identity profile] seanan-mcguire.livejournal.com 2012-09-27 05:47 pm (UTC)(link)
Contrary can be good!

[identity profile] jenfullmoon.livejournal.com 2012-02-20 04:19 am (UTC)(link)
Er.... The ONLY time I bought a book based on a blurb, it was one of those books where the heroine is too stupid to live.

Usually I ignore blurbs entirely and just look at the plot synopsis for a reason.

[identity profile] seanan-mcguire.livejournal.com 2012-09-27 05:47 pm (UTC)(link)
Wise.

[identity profile] windbourne.livejournal.com 2012-02-20 08:47 am (UTC)(link)
Yes, though rarely, and rather than blurbs, more often it's the blog/website reviews that get me.

There is one author whose work I love obsessively and preorder on sight, but I cannot read anything that is recommended by this person, even if it looks (plot description, summary, cover) like something I would love, because our tastes in prose that we enjoy reading are violently opposed. I've tried with three books and several short stories and every time I have experienced MEH to AAARRGGGHHHHHHH as a result of reading the recommended story. I still adore the writer's own work, but I cannot trust that I will enjoy something they like, no matter how appealing their rec looks.

Most of the time I tend to go on gut instinct or referrals from certain friends whose tastes align well with mine.

[identity profile] chaoticgoodnik.livejournal.com 2012-02-20 12:15 pm (UTC)(link)
I've gotten the distinct impression that there are people out there who blurb their friends' books because well ... it's hard to say no. Or they have the same agent, or whatever. So I don't pay attention to blurbs.

Oddly, though, if I'm reading an author's blog and they gush over the work of someone who as far as I know is not an SO or particularly close friend? That's enough to get me to read something. (Though not, generally, to buy it sight unseen, especially if it's a hardcover. Library, here I come!)

[identity profile] seanan-mcguire.livejournal.com 2012-09-27 05:47 pm (UTC)(link)
I am more likely to gush over people who aren't close friends, oddly. Because I worry about embarrassing them less.

[identity profile] ladymurmur.livejournal.com 2012-02-20 05:11 pm (UTC)(link)
So since the book didn't murder my puppies, I will not name it.

Wait... you have puppies? Did I miss an episode????

I rarely pay attention to blurbs. They might pique my interest "huh - did I just see Seanan's name there?" (though to be fair, the font of the title often piques my interest to that same degree), or confirm my decision "Ooh, I'm looking forward to reading this book. AND Seanan blurbed it? Hot diggity!" - but I'd never buy it just for a blurb.

[identity profile] seanan-mcguire.livejournal.com 2012-09-27 05:48 pm (UTC)(link)
No, no puppies. :) Figure of speech.

[identity profile] dragoness-e.livejournal.com 2012-02-21 02:21 pm (UTC)(link)
I generally ignore the blurbs and look at the back cover summary to see if it interests me (assuming this is not a book that my daughter has plunked down on my desk and said "READ THIS NOW!", or something that sounded really interesting in a Smart Bitches review or a Whatever "Big Idea" feature.)

If there is no real summary and *just* review and author blurbs, I assume it's some popular best-seller dreck that everyone is already supposed to have heard about, and drop it like a hot rock.

[identity profile] seanan-mcguire.livejournal.com 2012-09-27 05:48 pm (UTC)(link)
That's a VERY good approach.
filkferengi: (Default)

[personal profile] filkferengi 2012-02-23 09:27 pm (UTC)(link)
Sometimes we go by contraries. If my bridesmaid dislikes a movie, she can be wrong, but if she likes one, I generally will too.

[identity profile] seanan-mcguire.livejournal.com 2012-09-25 04:24 pm (UTC)(link)
Nice trick!

[identity profile] kyra-neko-rei.livejournal.com 2012-02-26 01:24 am (UTC)(link)
I've never had that happen to me, mostly because the things that make me intensely dislike a book are not the province of blurbs, and in any case only works in the negative, which is to say I can sometimes figure out that I won't like the book, generally from the summary but theoretically from the blurb, but reading good things in blurb or summary are like calm water in an Australian river: saying absolutely nothing about the presence or absence of crocodiles.

Given that neither blurbs nor summaries tend to warn me "this book will feature Suitor #2 repeatedly pressuring the heroine for sex" or "this book's villain gets a lovingly detailed rape/torture scene just to establish that he's evil" or "this book will rip your heart out with your lungs still attached to it via the death of your favorite character," I just have to risk it. Sometimes it's worth it, sometimes it isn't; sometimes I spend forever after uncharitably inclined toward that author, sometimes I read other things of theirs more carefully, sometimes I drop the book into the Donate pile midsentence, sometimes I Mythbuster* my own revision of the scene into my head-canon for it and keep reading.

But no, I only pay attention to the blurbs if they're descriptive, and then I take them at face value. I gave one a try based on a description of "police procedural/hilarious/excellent worldbuilding" or words to that effect---since I love all three of those things, it overcame my reservations about the summary's talk of murdered children. The series is one of my all-time favorites.

*reject your reality and substitute my own.

[identity profile] seanan-mcguire.livejournal.com 2012-05-11 03:04 pm (UTC)(link)
These things make sense. Thank you for your perspective!

[identity profile] arkvalentine.livejournal.com 2012-03-22 04:48 am (UTC)(link)
It's happened so often, that I no longer read the blurbs. I honestly don't think it's an issue of authors claiming a book is great when it isn't, but my own thick headed silliness. I finally figured out that I was hoping the blurb implied the book was just like the work of the blurber (is that a word?). And, of course, it can't be.

Book purchasing has become so expensive for me, that I have to have some kind of vetting system, though. Usually I go to Amazon, read all the reviews, and try to get a sense of whether or not I'm going to like it. Then I go to the author's blog (if he or she has one) and read some of their posts. Finally I facebook a question to friends asking if any of them have read the book and like it. I wish that our local library had a better selection, or that I would win the lottery. Barring that, I have to be pretty picky about which authors I'll purchase; in fact, I'm down to four that I purchase the day they publish (McGuire, Andrews, Briggs, and Gay) and after that I may take a chance of two or three authors in a year.

[identity profile] seanan-mcguire.livejournal.com 2012-03-28 04:29 pm (UTC)(link)
I suppose I'm lucky in that this is the first time this has happened to me. Oh, well. Your system sounds very sensible.

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